Pivot d’Hermès, by Tomás Alonso

Hermès at Milan Design Week 2025: A Masterclass in Emotion, Atmosphere, and Artful Design. At Milan Design Week 2025, Hermès once again takes over the iconic La Pelota, inviting visitors into an exhibition that transcends conventional luxury and moves into the realm of sensory storytelling.

This year, the maison explores the idea of objects as vessels of emotion, wrapped in a scenographic journey conceived by architect and artistic director Charlotte Macaux Perelman alongside Alexis Fabry.

Image: Hermès

Stepping into La Pelota is like entering a suspended dream—a light-filled, cloud-like interior that invites slowness, stillness, and reflection. Rather than presenting the collection all at once, Hermès has curated an experience of partial revelation. Visitors move through subtly enclosed spaces, catching carefully framed glimpses of vases, trays, throws, jugs, and tables, each piece designed to express transparency, texture, and quiet emotion.

As Hermès puts it, "Inside the box is the latent object, the perfect object, the power of imagination… It is not an illusion."In this space between seen and unseen, form and feeling, the power of design is heightened.

The Fluxx Pick: Pivot d’Hermès by Tomás Alonso

Among the most talked-about pieces this year is the Pivot d’Hermès side table, designed by Tomás Alonso. This sculptural object balances playfulness with precision, made from lacquered coloured glass and a pivoting box in Japanese sugi wood, accented by an inner pad in rose thé Epsom calfskin.

Visually striking and functionally clever, it evokes a Mondrian-like aesthetic with its clean lines and bold colour blocking—blending craftsmanship with a distinctly modern character. It’s a table that doesn’t just sit in space—it moves, responds, and invites interaction.

The exhibition resonates with a growing appetite for emotional intelligence in design, where materials, forms, and function speak to something deeper.

Images: Maxime Verret, Hermès

Images: Maxime Verret, Hermès

Images: Maxime Verret, Hermès